New ad for Ryan Reynolds’ gin company establishes a Peloton Wife cinematic universe

New ad for Ryan Reynolds' gin company establishes a Peloton Wife cinematic universe

Try explaining any of this to your grandkids in 50 years.

In recent days, the internet started working off all that Thanksgiving food by hollering about a deeply unsettling TV ad for Peloton’s luxury exercise bikes. A new ad featuring the same actress emerged on Friday and went viral, thanks to Ryan Reynolds of all people.

In the ad for Aviation Gin, actress Monica Ruiz gives a dead-eyed stare at a bar for several seconds before declaring that the gin she’s drinking is “very smooth.” Her two friends try to console her by telling her she’s “safe now,” before they all toast to “new beginnings” and down some martinis.  Read more…

More about Advertising, Ryan Reynolds, Gin, Peloton, and Peloton Wife

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