The aftermath of Labor Day weekend claims another victim.
First, it was the advent of Pumpkin Spice season, and now everyone’s branding is the same shade of toasty orange. Then, it was the quiet end of a glorious Instagram feed of posts tagged #hotgirlsummer. And finally, as Americans deflated their pool floats, autumn came for White Claw.
Folks, the United States of America is running out of White Claw. The company’s senior vice president Sanjiv Gajiwala confirmed the shortage to CNN Business on Friday.
“We are working around the clock to increase supply given the rapid growth in consumer demand,” Gajiwala said in a statement. “White Claw has accelerated faster than anyone could have predicted.” Read more…
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