Wikipedia has a phenomenal reputation and popularity worldwide. While businesses and brands consider social media important, they forget the importance of Wikipedia as a tool for social listening and creating a better brand image and reputation. However, efforts in this area enhance the popularity of a brand, which culminates in better sales and revenue.
Why A Business Should Invest in Wikipedia Page Management and Monitoring
The customers, investors, prospective candidates, and the media people and journalists, who search the internet for a brand or product do not trust all the search results and web pages equally. However, most of them trust Wikipedia for its unbiased facts and its reputation as a credible source of information. The Wikipedia web page can be easily found in all the search results, and it is usually ranked amongst the topmost result pages of a search conducted on leading web search engines including Google and Bing.
Wikipedia web pages are also accessed by search assistants including Alexa, Siri, and Google Assistant among others for voice searches. Your customers, investors, or any other party is likely to trust Wikipedia more than even the website of the brand or business, as it is a credible information portal. In such a scenario having credible and well-curated Wikipedia pages can benefit a brand and business immensely.
Benefits that Wikipedia Monitoring Services Offer
Wikipedia is a free encyclopedia that can be edited by anyone. However, only the volunteer editors having no connection with the Wikipedia web page can edit it. Therefore, a business cannot edit the Wikipedia pages itself nor can it hire another party for it.
A leading Wiki social media monitoring service can help businesses create and post the best content on Wikipedia pages. They will inform the business and its staff how to create and curate content for Wikipedia pages. They also help you know more about the Talk Pages through which a brand can reach the volunteer editors of Wikipedia and get their approval for the content. The services inform the company how to follow the right rules of disclosure to ensure that the content does not violate any norms and rules of the website.
Put the Expertise to Good Use
The best and leading wiki social media monitoring has been helping businesses make the most of social media since the birth and inception of the concept. These service providers would have years and decades of experience in handling the social media (including Wikipedia) presence of leading businesses and Fortune 500 companies. The experts also do business with the global foundations, public organizations, executives, and politicians, and help them fulfill their public relations needs. You can make the best use of this expertise for your business at an affordable cost.
Conclusion
Hiring the right Wikipedia brand monitoring service helps to improve your brand image. It also helps your business avoid the risk of getting flagged for posting inappropriate content or for editing it in an unauthorized manner. It brings you more customers, good talent, investment, and a credible reputation. Wiki social media monitoring offers an excellent return on investment and your money goes a long way to provide you with a wide range of benefits.
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