Snapchat quietly released new geofilters for nearby businesses


Snapchat is helping you more easily show off where you are and also further support local businesses. 

SEE ALSO: Snapchat geofilters: How they work and why they matter

A new geofilter, available at least in New York City Tuesday, displays the name of a nearby business with the name of the city below it in white text over snaps. You can then tap through a bunch of other nearby shops.

Nearby Mashable headquarters on Fifth Avenue, the geofilter started with Hu Kitchen and then showed Anthropologie, The Parker Gramercy and Union Fare. 

The update provides another engaging experience on Snapchat for any user and comes on the same day that the app introduced several major product changes.  Read more…

More about Business, Snapchat, Small Business, Geofilters, and Business

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