Within the world of fashion Instagram influencers, Motorola has mounted a full-scale marketing blitz for its new Razr flippable smartphone in GOLD.
The pairing makes sense: the Razr was a fashion staple in the aughts, and nostalgia for Paris Hilton-esque 2000s fashion is all over runways and the ‘gram. Oh, and did we mention the gold?
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Ready to flip for gold? The iconic #razr now comes in blush gold.
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While the basic $1,500 black model was unveiled in November, Motorola debuted the blinged-out “blush gold” version at a show during New York Fashion Week. Two teenage models/influencers, who are the daughters of Real Housewife Lisa Rinna, strutted down the runway flashing the gold Razr redux in their hands. Read more…
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